Queenstown, New Zealand
The marketing translator your business needs.
Most businesses know what they do. The hard part is communicating it clearly - and building the in-house capability to keep doing it well. Tartan works two ways: hands-on strategic marketing support, and structured training that builds your team's capability long after we're gone.
Training & Workshops
Structured, practical training for SME owners and managers. Canva, digital marketing, social media, and AI tools for business.
Learn moreConsultancy
Strategic marketing support for established businesses in tourism, hospitality, property, and professional services. Strategy, brand communications, execution.
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Our philosophy
Most marketers haven't run a business. Most operators haven't led marketing. We've done both.
Tartan exists because most marketing advice comes from people who have only ever been on one side of the business.
We've worked as a COO, running the operational side of a tourism business, and as Head of Global Marketing, shaping how that business told its story. That crossover is what Tartan is built on.
Industries served

About Tartan
Operator. Marketer.
Translator.
Our background spans COO roles in tourism and Head of Global Marketing across multiple brands. That lived experience on both sides of the table is what makes Tartan different.
When we build a strategy or facilitate a workshop, we already understand what it's like to sit in your chair.
Read our storyReady to get started?
Whether you want strategic marketing support or structured training, the next step is the same - a conversation.